About us

We grew up chugging soft drinks like everyone else.
Fizzy, fun, addictive — they felt like the best part of childhood.
But as we got older, something changed.

We started reading the labels.
We noticed the sugar crashes, the weird ingredients, and how none of it actually helped us feel better — even when we needed it the most.

So we made Pluto.

A drink that’s still fun, still fizzy — but actually makes sense.
Clean ingredients. Adaptogens that do something.
And a brand that doesn’t try to pretend it’s perfect. Just real.

Pluto is for people like us — who want to escape the noise, laugh a little, and feel something better.
We didn’t want to settle. So we made our own.

No lectures. No lies. Just a better drink, built with everything we wished existed.

From two friends who were done waiting — welcome to Pluto.

Count us in. Count you in.